From 22nd to 24th October, Fruit Attraction will take place in Madrid, the most important Spanish fruit&vegetable fair and one of the most important in Europe. In this edition, International participation stands out with 59 countries (35% of the fair) and represents an increase of 16% over the previous edition. Among the countries with the largest representation are France, Italy, the Netherlands, Portugal, the United Kingdom and Poland and others outside Europe with strong growth in the sector, such as Chile, Brazil, Peru, the USA, Costa Rica, Colombia and Argentina.

Fruit Attraction includes an extensive programme of round tables, B2B sessions and guided tours.

ICEX-Invest in Spain will visit this exhibition and will participate in the B2B session within the INIA-BIOVEGEN Conference "Technology Attraction: technology at the service of agriculture" . In this session will participate not only institutions and technology centres but also national and international companies involved in the agricultural industry.

To find out more about FRUIT ATTRACTION, visit their website

To find out more about the services that Invest in Spain offers to companies in the agri-food sector interested to invest in Spain, please contact the person responsible for the sector, Margarita González, here.