Spain will be Guest of Honour at MIPCOM Cannes 2024

The 40th edition of the world's largest TV content market foresees a strong Spanish presence with this recognition.

MIPCOM CANNES announced today that Spain will be the Country of Honour at the upcoming 40th edition of the International Co-Production and Entertainment Content Market in Cannes (21-24 October 2024), marked by a programme highlighting the country's growth in recent years as a major international production hub and provider of quality content for global audiences.

This announcement was made today at a press conference in the ICEX Spain Exports and Investments Auditorium.

This recognition comes at a time when Spain has seen a notable increase in both scripted and unscripted productions in recent years, both by national and global producers. Spanish content is not only among the most watched globally, but is also gaining increased international recognition and awards.

A series of high-profile events in the leading entertainment content market will celebrate Spain's creative sector and promote international collaboration.

Events throughout the week will include highly anticipated screenings, producer panels focusing on co-production opportunities and a Spanish-themed opening party, among others.

The programme is organised by MIPCOM CANNES in collaboration with ICEX Spain Export and Investment (a public entity of the Ministry of Economy, Trade and Enterprise). ICEX's key mission, through its umbrella brand Audiovisual from Spain, is to support the international promotion of the content and services offered by Spanish production and distribution companies.

The Country of Honour activity is part of the ‘Spain, Audiovisual Hub of Europe’ plan, a major public investment initiative of 1.6 billion euros over five years, which aims at a 30% increase in audiovisual production in the country by 2025, within the Recovery, Transformation and Resilience Plan financed by NextGenerationUE funds.

Photo: From left to right: Pablo Conde, General Director of Internationalisation of Companies at ICEX, María González Veracruz, Secretary of State for Telecommunications and Digital Infrastructures, and Lucy Smith, Director of MIPCOM CANNES.