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Reasons to invest

1 Regional sustainability:

design, production and marketing in the regional market, and internationalization of advanced regional sustainability services.

Highlights include sustainability investments, mainly in sustainable energies and the circular economy.

2 Management of innovation and internationalization of companies linked to the tourism value chain:

design, production and marketing in the regional market and internationalization of advanced innovation and growth management services for companies in the tourism value chain.

Highlights include the investments in ICTs associated with tourism.

3 Well-being and quality of life tourism:

design, production and internationalization of innovative well-being and quality of life tourism products and services, based on knowledge and highly-qualified human capital.

Highlights include the investments in ICTs associated with tourism.

4 Knowledge for tourism change:

development of public-private instruments for research and cooperative and open innovation in the global community, aimed at exploring and designing new horizons of tourism activity that help build the new tourism models of the future, and which use their full potential in different sectors of the economy. Highlights include investments in the Blue economy and the Bioeconomy. 

5 Tourism technologies:

design, production, application, marketing in the regional market, and internationalization of tourism technologies associated with sustainability, well-being, and quality of life.

Highlights include investments in ICTs associated with tourism

6 Emerging and transforming industries:

these have huge potential. Highlights include: the Bioeconomy (specifically, biotechnology and the circular economy), the Marine economy (specifically, the marine poles) and ITCs.